AI startup Artisan launched a bold ad campaign in San Francisco with billboards saying "Stop Hiring Humans," promoting its automation services, including an AI "sales agent" called Artisan.
AI
startup Artisan launched a bold ad campaign in San Francisco with
billboards saying "Stop Hiring Humans," promoting its automation
services, including an AI "sales agent" called Artisan. The campaign has
faced major backlash for its harsh message toward human workers.
People
online are calling it a "dystopian nightmare." The ads, featuring an AI
persona named "Ava," have been criticized for being insensitive,
especially in a city struggling with homelessness and a housing crisis.
Despite
the controversy, Artisan CEO Jaspar Carmichael-Jack admitted the ads
had a dystopian vibe but defended them as a strategic move to boost
brand awareness. The campaign has led to a surge in sales and public
attention, showing the growing tension between tech companies and the
workforce.